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Category: Digital Marketing

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Influencer marketing in kenya

How Kenyan Businesses Can Leverage Influencer Marketing in 2025

In 2025, influencer marketing in Kenya is poised to become a critical tool for businesses aiming to expand their reach and engage with their target audience. Whether you’re a start-up or an established company, leveraging…
WhatsApp Advertising

WhatsApp Advertising: Strategies to Maximize Business Growth in 2024

In today’s highly competitive digital landscape, businesses need innovative tools to stand out. One platform that has emerged as a game-changer is WhatsApp Advertising. With over 2 billion monthly users, WhatsApp has transformed from a…
Google AD Account Issues

New Google AD Account Issues: Unable To Add Payment Method

As digital marketing experts, we’re always prepared to adapt to changes and challenges, but the recent roadblocks with Google Ads account setups have been particularly frustrating. Over the past month, many marketers in Kenya, Uganda,…
Google Ads and PPC

A Beginner’s Easy Guide to Google Ads and PPC

If you’re considering starting with Google Ads and PPC, this comprehensive guide will help you navigate the process, manage campaigns effectively, and overcome common challenges. What Are Google Ads and PPC? Google Ads is Google’s advertising…
Digital Marketing Short Course in Kenya

Master Digital Advertising: Join Our 2-Day Digital Marketing Short Course in Kenya

Learn how to create, manage, and optimize campaigns that reach your target audience with precision in the Digital Marketing Short Course in Kenya
Digital Marketing Jobs in kenya

4 Critical Requirements for Digital Marketing Jobs in Kenya

Kenya's digital marketing job landscape is vibrant and full of opportunities for those with the right skills and qualifications. Key roles such as Social Media Manager and Google Ads Specialist present exciting prospects, with educational…
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